This video reminds me of things we see quite often: a small business owner discovers the goldmine that is their 50,000 strong email list and after a single blast pulls in $100,000 in revenue. Email marketing addiction begins…
See for yourself. The monkey does a good job of illustrating the problem!
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According to my wise brother, positive corporate culture is only successful when employees are “drinking the Kool-Aid.” As the newest addition to the Path team, working as an intern designer (for free – oh Joy!), I have been tasked to create my own conclusions about what makes a great corporate culture.
To me, your average fit’n’eager LuLuLemon employee provides the perfect example. They eat, sleep, breath Lu Lu Lemon. I have spoken with many “LuLu” employees who enthusiastically boast about exactly how much they looooooove their job. They truly believe that LuLuLemon Athletica improves lives. Not simply through selling workout gear, but by providing a way for yogis and fitness buffs alike to form and nourish communities with a focus on wellness, health and longevity.
I think this makes a lot of sense, Lululemon has a global mission that’s easy to buy into; who doesn’t want to be fit, happy and at peace? But here’s a tough, not so sexy sell: garbage collection.
Vancouver-based 1-800-GOT-JUNK ? has built a phenomenal story around great people that are passionate about removing your junk! I’m not making this up – 1-800-GOT-JUNK? has been ranked one of Canada’s top 100 companies to work for several times!
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