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6 Great Resources for Online Marketers
Every marketer has their top sites that they read or pick up on RSS every day. Here are my favorites.
1. Seth Godin
Where to start with Seth.. while there doesn’t seem to be any debate amongst the internet marketing community, he’s one of the best. He’s not an analytics whiz or a an SEO champ per se, he simply covers the basics.. principles that we can’t fight in marketing – knowing our audience, picking our niches, looking for long tails.
His site with key publications, all worth reading – www.sethgodin.com/
Seth’s Blog – sethgodin.typepad.com
2. SEO Book
SEO book is written by a guy named Aaron Wall. Admittedly, when I joined the board of the International Internet Marketing Association, I’d never heard of the guy.. man that got some funny looks! He’s since become one of my top resources for the nitty gritty of search marketing.
www.seobook.com
3. John Hossak, VKI Studios
A friend and colleague, every time I talk with this guy, I respect him more; he’s the almanac of internet marketing and analytics. They are an Omniture certified shop and have been in the game for a while now. John Hossack has filled rooms at a few conferences accross North America, and he never dissapoints.
John’s Blog
4. Web Analytics Association
www.webanalyticsassociation.org
5. Google Analytics Blog
analytics.blogspot.co
6. Marketing Sherpa
Definitely some of the best money I’ve ever spent!! Great articles and case studies.
www.marketingsherpa.com