In case you’re still on the fence, here’s my top-five reasons to come to IMC Vancouver: 
1. Make good use of your time
If you come to IMC, you will get absolutely the best, the latest and greatest of thought leadership, best practices for everything from web analytics to social media marketing. So you can start the quarter right and not spend all your time in…
Read More ...A quick video I found on the SEO Book Youtube Channel.
Aaron’s site, seobook.com is a great resource.
In Summary:
1. Start by Looking at Analytics
Look at your site analytics and Google Analytics. It’s easier to rank for keywords that you are already getting some traction on than entirely new keywords.
2. Scout Your Major Competitors for Long Tail Terms
Scout out long-tail terms that matter. Look at how…
Read More ...There’s something about being on the front cover of Time Magazine that says “this is historically important,” like the infamous Iwo Jima photo. The June 15, 2009 issue of Time featured Twitter, “How Twitter Will Change the Way We Live.”
Time Magazine Cover - Twitter
Johnston’s Game-Changing Observations on Twitter:
Free Webinar: B2B Lead Generation with Google AdWords
Wed, June 10, 10 am PST, 1pm EST
Learn the fundamentals of setting up Google AdWords to generate B2B sales leads.
Google AdWordsFind customers who are actively looking for your products and services, engage them effectively and generate qualified leads.
Target Audience:
“101 Level” this course give an overview for marketers or business professionals that are new to…
Read More ...If you haven’t been in your account in a while and are feeling a little overwhelmed, these are the basics in 60 seconds.
As usual, the gang at google has done a great job of keeping it simple:
Going further than click-through rate data from your AdWords campaign dashboard, Google Analytics stats to show campaign bounce rates.
This event will be held in Vancouver BC on March 11th, 2009.
It’s looking like it will sell out at least 10 days prior, so get yourself registered now!!
See you there!
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Still Debating Social Media Strategy? While You Were Sleeping In 2009, Here’s What Happened!
Still trying to build the case for a social media marketing budget?Here are 2 videos that will get your board talking.
Social Media ROI & Socialnomics:
Produced by “Socialnomics” author Eric Qualman, this video highlights some of the big successes for Social Media Marketing in the past year across the B2B and B2C spectrum. If you’re looking to get your board excited about the potential of…
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