If you haven’t been in your account in a while and are feeling a little overwhelmed, these are the basics in 60 seconds.
As usual, the gang at google has done a great job of keeping it simple:
Going further than click-through rate data from your AdWords campaign dashboard, Google Analytics stats to show campaign bounce rates.
Back in the day, I was working with a software company that sold real-estate productivity software package called “Realtor-Pro.”
By early 2006, our most successful call to action at this point was “Call Us,” with over 70% of our revenue was done through an inbound phone call, and only 30% was done online annually.
By year-end 2006, online sales conversions were up 110%, and with …
Read More ...I met yesterday with a group of accomplished sales professionals and business owners from Vancouver. Industries such as Telcom, Insurance, Mortgage Brokers, and a chain of specialized fitness stores to name a few.
The question was the same from most of this group – we don’t have 100 hours a month to devote to this, nor do we have unlimited budget, but we need to …
Read More ...Unless you don’t really care about generating leads online, and just want a little brochure site, CMS is dead.
Most of us are finding that if we want to beat our competitors, we need to make the most of every visit to our site. If we’re a software company, we pay AdWords $3-$5 per click just to get someone to our landing page!
Why Marketing …
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Free Webinar: B2B Lead Generation With Google AdWords
Free Webinar: B2B Lead Generation with Google AdWords
Wed, June 10, 10 am PST, 1pm EST
Learn the fundamentals of setting up Google AdWords to generate B2B sales leads.
Google AdWordsFind customers who are actively looking for your products and services, engage them effectively and generate qualified leads.
Target Audience:
“101 Level” this course give an overview for marketers …
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